TCS picks up Caravan and Camping show brief
NCC Events has hired TCS Media to plan and buy their advertising campaign that kicks off later in the month. The Caravan, Camping and Motorhome Show is on at the NEC 23rd- 28th February.
Jenny Summers, Group Marketing Director at NCC Ltd, said, “we chose TCS as they showed understanding for the brief and demonstrated a thorough knowledge of the Midlands media landscape, which is the cornerstone for the success of the show”.
The multi-channel campaign breaks with TV on Monday 8th, and is supported across digital platforms, including social engagement, OOH, regional press, and radio covering the core geographical footprint with the goal of driving 87,000 visitors to the show.