TCS Media to partner Perfectly Clear in the UK
TCS has been chosen to be plan and buy media in the UK for the flavoured- water brand, Perfectly Clear.
Maurice Newton, sales and marketing director of CBL Drinks appointed TCS without a pitch. The account will be run out of the group’s Wilmslow office and headed up by Steve Evans.
The Perfectly Clear range competes in the UK’s £2bn bottled water market and combines pure spring water blended with natural fruit flavours. It is completely sugar-free.
TCS will start immediately on developing a robust strategic framework on driving engagement with the brand and growing market share in the flavoured-water sector.