Rude Wines new campaign breaks
TCS Media has planned and bought the new national advertising campaign for Rude Wines. The work, created by Polygon Marketing, breaks this weekend in the Independent on Sunday. Rude Wines is a challenger brand that sets out to demystify the art of purchasing good honest, value for money wines from around the World. Their remit is to take the snobbery out of the process -“Real value and no mystique – just exciting wines. That’s what we’re about”
The media assignment was executed out of TCS’s Worcester office and spans press and online activity in a bid to drive sales.