Euro Car Parts Campaign breaks nationally
Tomorrow sees the new ‘Heroes’ campaign break for Euro Car Parts. TCS has been working with the senior marketing team at ECP and the creative independent, Bean Consulting, over the last couple of months to create on a strategy that positions the brand as the force behind the independent motor trade.
Filmed in Scotland, directed by Jamie Delaney out of RSA and produced by Bill O’Brien, the 30 second execution dramatises the role that Euro Car Parts play in keeping British drivers on the road. The work breaks during Top Gear and is being aired across selected Sky digital platforms.