TCS Media

Point of View

Ad of the Week – Coca Cola

While it must be wonderful to have a client like Coca Cola, it must also be one of the toughest jobs around. This product has been around since 1886, and still has the same recipe – how do they continue to reinvent themselves in today’s oversaturated media-world?

On a very warm Tuesday I got an answer to my question. I was flicking through Time …

  • Posted: May 18, 2018

TCS, NABS and Mental Health Awareness Week

Over the last few years, there has been a growing conversation around mental health. With the help of technology, social media and well-known public figures, more people are thinking about their attitudes towards mental health, and challenging the stigma surrounding it.

At TCS, we understand the importance of mental health and looking after one another, so it made perfect sense for us to become a partner of NABS.

NABS is a non-profit …

  • Posted: May 17, 2018

What Will be the Effect of TfL’s Proposed Junk Food Ban?

London Mayor Sadiq Khan announced a new proposal last week to ban ads for food and drink high in fat, salt or sugar (HFSS) across London’s tube and bus network. This is in an attempt to tackle the increasing number of obesity cases in London, which Khan described as a “ticking timebomb”. He stated that he wanted to reduce the pressure on families …

  • Posted: May 14, 2018

Ad of the Week – McDonald’s

It’s a universally accepted truth that British people are obsessed with talking about the weather. Whether it’s awkward small talk or genuine excitement/disgust, nothing gets us going quite like it.

McDonald’s played on this theme brilliantly with their recent digital out-of-home thermal campaign. The fast food chain worked with the Met Office to produce a live temperature update and 5-day weather forecast using …

  • Posted: May 11, 2018

An Ideal Husband Opens at Vaudeville Theatre

Last week I went to see An Ideal Husband at the Vaudeville Theatre. It is the third play in the Oscar Wilde season currently being run by our client Classic Spring Theatre Company.

Having opened the season with a very good production of A Woman of No Importance, followed by Jennifer Saunders’ hilarious performance in Lady Windermere’s Fan, the next Wilde instalment had high …

  • Posted: May 9, 2018

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