Ad of the Week – Subaru
Subaru show us the life of a woman, from birth through to starting a family of her own. We are taken on her journey through life – a pleasant one, until the ad cuts to a car accident.
The caption reads: “make sure your story is a long one”.
This ad built an emotional connection with me, as is so important in advertising, while also promoting the importance of safe cars (which Subaru proved they can offer).
Junior Media Planner/Buyer